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All posts by Briantist

Below are all of Briantist's postings, with the most recent are at the bottom of the page.


A little more maths:

ITV serves: England and Wales.
Population: 53m (about 50m+3m).

ITV annual ad revenue: £1,500m

ITV annual ad revenue per person: £28.30

Ad revenue per population at fixed £500k cost

Channel 6 Liverpool, population: 2.1m
Assumed annual costs: £0.5m
Ad revenue per person: £0.24 per year
ITV:Channel 6 Liverpool required ad income ratio: 0.84%

Getting less than 1% of the ad revenue per population in target area of ITV - C6 Liverpool would do that easily.

Channel 6, Brighton, population: 0.36m
Assumed annual costs: £0.5m
Ad revenue per person: £1.39 per year
ITV:C6 B&H required ad ratio: 4.9%

Getting just less than 5% of the ad revenue per resident area of ITV - C6 B&H would be able to do that.

Channel 6, Bangor, population: 0.053m
Assumed annual costs: £0.5m
Ad revenue per person: £9.43 per year
ITV:C6 Bangor ratio: 33%

Getting one third of ITV's ad revenue per population - a much harder task.

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Scott: Sorry, just once or twice you might see a spam message for a few minutes.

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colin rees: Ah yes, "HD Ready" doesn't mean it supports DVB-T2, which is the UK HD transmission standard. http://www.avermedia.com/….pdf .

You need a DVB-T2 device to decode Freeview HD.

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Colin: You have two choice to record, either pay at least £10 to Sky per month, or go and get a Freesat+ box - see Upgrading from Sky+HD to Freesat+HD | ukfree.tv - independent free digital TV advice for details.

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Sky News
Saturday 13 August 2011 10:21AM

Daniel: Please have a look at the Single frequency interference | ukfree.tv - independent free digital TV advice page.

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Trevor Harris: Yes, I know that the demographics are required, but I was just making the point that £10,000 a week of ad revenue for a population of 2.1 million is not "pie in the sky".

Every time Ofcom does research, people say that they would very much want to watch a local TV news service.

I think the problem for a lot of the failed local TV services is that they lack prominence - which is why the "6" slot is important - and they perhaps tried to overstretch themselves.

Having the £25m of BBC money supporting the infrastructure of local television could mean - although it may not - that it could work.

To be honest, looking at the history, Solent TV overstretched itself. It is all very well having "ambitious" programmes, but the were throwing money away.

Big stations will probably be able to expand beyond the basic-type service I outlined above, but not ones with 140,000 target viewers.

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Upgrading from Sky to Freesat | Freesat
Saturday 13 August 2011 1:15PM

billy mcdowell: No, you can't do that. Sky+ has only analogue outputs, and the PVR only digital recording, and no editing faculties.

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pat quinn: Did you try using a different Sky remote control?

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